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Alter eco: chocolate packaging redesign

Personal project created for the organic and sustainable chocolate brand Alter Eco. For the redesign, I tried to convey care for nature, as well as traditionality and hand-made (because the cocoa is grown by small-scale, fair trade farmers).

 

In order to achieve this, I used the texture of handmade paper on the label, in addition to illustrations of local flora and fauna and patterns that recall those present in cultures from South America (e.g: Peru, Colombia, Mexico), where Alter Eco´s cocoa is produced.

2022-2

Personal project

Areas worked:

Illustration

Graphic design 

CURRENT PACKAGING

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Mexican Folk Art Black Art Print by Mind Over Pattern.jpg

MOODBOARD

Feather Prints.jpg
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Colours of Nature, Jesse Stone, Digital, 2021.jpg
Southwest Pattern.png
Perú Vectores Libres de Derechos.jpg
Illustration_colombia_art Printing_wall Decoration_birthday - Etsy.jpg

RESULT

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Mockups by freepik

Free Chocolate Packaging Mockup PSD-min.jpg
Free Chocolate Packaging Mockup PSD 1.jpg
Free Chocolate Packaging Mockup PSD 2.jpg

SKETCHES

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see more projects here

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